In the competitive world of grocery retail, staying ahead of trends and meeting customer demands requires more than just stocking shelves. It’s about understanding your customers, optimizing your product mix, and ensuring your store is both efficient and attractive. That’s where a strong assortment strategy comes in. At UNFI Professional Services, we offer cutting-edge solutions like Scan Advantage and Planograms to help retailers create a more effective and profitable assortment strategy.
Scan Advantage: Gaining a Competitive Edge
To succeed in the grocery industry, you need to make data-driven decisions that allow you to respond quickly to market demands and changes. UNFI’s Scan Advantage program is designed to give retailers critical insights that give them a competitive edge. By leveraging scan data, retailers can better understand their store’s performance, identify voids in their assortment, and benchmark themselves against similar store formats.
Scan Advantage helps answer key questions: Which products perform well in similar stores? Are there gaps in your product offerings that need to be filled? How does your store perform against competitors in your market? With access to proprietary store clusters, Scan Advantage provides valuable insights that help you optimize your assortment, ensuring that you’re offering the right products at the right time.
The program also provides actionable reports on product rankings, assortment performance, and category management. For example, Scan Advantage can help you identify underperforming items and make data-backed decisions about removing them to make space for higher-performing products. Retailers have found Scan Advantage to be an invaluable tool for optimizing shelf space and improving product performance.
Planograms: Crafting the Perfect Store Layout
Once you’ve optimized your product assortment, it’s time to focus on how those products are displayed. This is where Planograms come in. A Planogram is a visual representation of a retailer’s merchandising strategy. At UNFI, our team of analysts uses consumer data, regional insights, and store-specific information to create customized planograms that help retailers maximize their sales potential.
By ensuring that products are placed strategically, Planograms enhance the shopping experience, making it easier for customers to find what they need. Whether optimizing traffic flow in your store or successfully merchandising private brands alongside national products, Planograms are a powerful tool for improving the shopper’s experience and boosting sales.
Retailers benefit from customized insights to make more informed decisions about product placement. Additionally, UNFI offers both base and custom service levels, with the option to tailor planograms to your store’s unique needs. This approach helps you maintain consistency across multiple store formats while ensuring your product mix aligns with customer demand.
Why Assortment Strategies Are Crucial for Retail Success
A well-executed assortment strategy is more than just filling shelves; it’s about offering the right product mix that drives sales and meets customer expectations. A strong assortment strategy can lead to increased revenue, improved customer loyalty, and greater operational efficiency. Research has shown that grocery retailers who adopt data-driven decision-making have seen a significant increase in revenue.
With UNFI’s assortment strategy solutions, retailers gain access to the tools and insights they need to make smarter decisions. Whether through Scan Advantage, Planograms, or our full shelf management services, UNFI helps you optimize your product mix, streamline operations, and ultimately grow your business. Our team of experts is here to guide you every step of the way, from initial setup to ongoing optimization.
Transform Your Retail Strategy Today
In today’s fast-paced grocery industry, having the right assortment strategy is crucial to success. By utilizing tools like Scan Advantage and Planograms, retailers can optimize their product offerings, enhance the shopping experience, and stay ahead of the competition.
At UNFI Professional Services, we are committed to helping you create a customized assortment strategy that drives growth, improves efficiency, and meets the evolving needs of your customers. Contact us today using this link and let’s talk about your assortment strategy.
